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Environment

Tuesday, 08. May 2012 |

Factores de éxito en campañas de alimentación saludable: Un estudio de casos

Factores de éxito en campañas de alimentación saludable: Un estudio de casosAschemann-Witzel, J., Perez-Cueto, F. J. A., Strand, M., Verbeke, W. & Bech-Larsen, T. 2012 I : Nutricion Hospitalaria.Publikation: Forskning - peer review › TidsskriftartikelIntroduction:Public campaigns and interventions are rarely fully evaluated regarding their effectiveness. The analysis of past, successful activities can contribute to the future development of public campaigns and interventions for healthier eating.Objectives:The study of public campaigns and interventions for healthier eating aimed at identifying the underlying success factors and describing their relation. Methods:Interviews were conducted with representatives of 11 cases that had been identified as especially successful in an earlier research step. The interviews were analysed with regard to possible success factors and the latter used to develop a model of success factor interrelation. Results:It was found that success of the cases was first, attributed to characteristics of the macro environment or to public private partnerships in the initiation of campaigns, second, to the engagement of social communities, elements of empowerment of the target group and the implementation of social marketing measures, and thirdly, in citizens adoption of the campaign and in accompanying structural changes.Conclusions:The model and identified success factors underline that success can stem from three crucial phases: the set up of a campaign, the conduction and finally, the interrelation with the citizen. The model can serve as a guide in the future development of campaigns.OriginalsprogSpanskTidsskriftNutricion HospitalariaUdgivelsesdato2012ISSN0212-1611StatusAccepteret

Tuesday, 17. April 2012 |

Dynamics of Public Service Motivation: Attraction and socialization effects in the production and regulation of social services

Dynamics of Public Service Motivation: Attraction and socialization effects in the production and regulation of social servicesKjeldsen, A. M. 2012Publikation: Forskning › PaperThe literature on public service motivation (PSM) has for three decades focused on the relationship between individuals’ motivation to do good for other people and society and their sector of em-ployment, while the character of the services being performed has been neglected. Through panel surveys with pre- and post-entry measures of PSM among skilled Danish social workers, who can work with production and regulation of public services in both the public and private sectors, this study investigates PSM-based attraction-selection and socialization effects with respect to the choice of service producing or service regulatory work tasks. The study shows that the PSM-profiles of social worker students play a significant role with respect to their preference for the two work tasks (regardless of sector preference), whereas there are no significant associations between their PSM-profiles and actually getting employment in the preferred job. On the other hand, post-entry changes in the social workers’ PSM-profiles are a result of a complex interplay between the environments of both job and organization. These differences in the dynamics of PSM between the attraction-selection and socialization stages serves as important points of awareness for scholars and public managers alike.OriginalsprogEngelskUdgivelsesdato2012StatusUdgivet

Friday, 13. April 2012 |

How different institutional arrangements promote integrated river basin management.: Evidence from the Baltic Sea region

How different institutional arrangements promote integrated river basin management.: Evidence from the Baltic Sea regionNielsen, H. Ø., Frederiksen, P., Saarikoski, H., Rytkönen, A. & Pedersen, A. B. 2012 I : Land Use Policy.Publikation: Forskning - peer review › TidsskriftartikelBidragets oversatte titelHvordan forskellige institutionelle arrangementer fremmer integrerete vandplanlægningBidragets oversatte undertitelErfaringer fra østersøregionenThe EU Water Framework Directive introduces the principle of integrated river basin management, incorporating both the idea of spatial fit between ecosystems and social systems and a requirement to integrate water management across scales and sectors. In designing their implementation setups, member states must therefore address both the roles of different institutional actors and the interplay among institutions. In this paper, we will explore strengths and weaknesses of different institutional arrangements for integrated water management through a comparative analysis of River Basin Management Planning processes in six countries around the Baltic Sea. We use theories on multi-level governance, regime interplay and institutional effectiveness. We find that, in most cases, central governments have played a dominant role in the formulation of river basin management plans, while local influence has been somewhat limited. The tight procedural deadlines of the di-rective appear to have pushed for more centralisation than originally intended by the countries. But the analysis also shows that interplay mechanisms such as norms, ideas and incentives do promote effective institutional interplay and may serve to overcome coordination problems of im-plementation structures. Moreover, it is expected that institutional interplay will improve over time resulting in more integrated management. OriginalsprogEngelskTidsskriftLand Use PolicyUdgivelsesdato2012StatusE-pub ahead of print

Friday, 13. April 2012 |

Do Companies care about the environment and do they dare communicate it?

Do Companies care about the environment and do they dare communicate it?Madsen, H., Nielsen, A. E., Thomsen, C. & Ulhøi, J. P. 2012Publikation: Forskning - peer review › PaperThe actual debate on climate changes has clear relevance to debates and developments in areas such as corporate environmental management and corporate social responsibility. For quite a while, management scholars have investigated the interrelations between corporate business activities and the natural environment and society at large. Since it makes good sense for industry to respond to concerns and stakes espoused by key holders, it is of high relevance to identify and analyze patterns in company’s perception of these behavioural drivers as well as how they try to influence stakeholders when communicating attitudes and actions related to their environmental and societal concern. Data for this paper comes from two studies: (i) a questionnaire based survey distributed to a random sample of industrial companies in Denmark in 1995, 1999, 2003, 2007 and 2011 focusing on their respond to the environmental challenge; and (ii) an interview based study of CSR activities in Danish SMEs in 2007. The paper concludes that despite the apparent attractiveness of self-regulation in industry, the major influence on industry’s’ environmental and climatically related behaviour seems to originates from stakeholders representing regulatory factors; i.e. voluntary options tend not to be widely adopted thus pointing to a continued strong need for an effective regulation. Furthermore, it concludes that SMEs and SME managers tend not to communicate strategically and externally about the CSR activities of the company.OriginalsprogEngelskUdgivelsesdato2012Antal sider38StatusAccepteretKonferenceKonference12th Conference of the European Academy of ManagementLandHollandByRotterdamPeriode06-06-12 → 08-06-12

Monday, 02. April 2012 |

The science of memory - and how it should affect design of games for outside education

The science of memory - and how it should affect design of games for outside educationLieberoth, A. 1 feb 2012 Eco-education handbook. Children and Youth Department, Aarhus Municipality, Denmark. s. 9-14. 5 s.Publikation: Rådgivning › Bidrag til rapportGames are great for learning. They inspire, engage and most importantly of all, they are different from other activities at school. We remember good experiences in unusual settings, and may mentally time-travel back to them again and again.With mobile phones as platforms for games and drama in education, great memories can now be shaped on the go.And of course we need memory to learn.Modern psychology is ripe with information about how we remember and forget the world around us, but for historical reasons, all this useful knowledge rarely reaches teachers or designers of educational games.OriginalsprogEngelskTitelEco-education handbook : Research in and experience with Teaching/Learning MethodsAntal sider5UdgiverChildren and Youth Department, Aarhus Municipality, Denmark.Udgivelsesdato1 feb 2012Sider9-14StatusUdgivet

Monday, 26. March 2012 |

How to make the unpopular popular?: Policy characteristics, social norms and the acceptability of environmental policies.

How to make the unpopular popular?: Policy characteristics, social norms and the acceptability of environmental policies. de Groot, J. I. & Schuitema, G. 2012 I : Environmental Science & Policy. 19-20, s. 100-107. 8 s.Publikation: Forskning - peer review › TidsskriftartikelThis study examined how policy characteristics (i.e. push versus pull measure and high versus low cost behaviour targeted) and social norms (i.e. strong versus weak social norms) influence the acceptability of environmental policies. Results of a mixed 2 2 2 subjects design among 123 participants showed that pull measures were evaluated as more accept- able than push measures; and when environmental policies targeted high cost behaviour, participants evaluated policies as less acceptable than when low cost behaviour was targeted. Moreover, a main effect for social norms was found: when it was indicated that a minority instead of a majority of the public supported a policy, acceptability was lower. The results showed two interaction effects. That is, push measures were particularly perceived as unacceptable when: (1) they targeted high cost behaviour, and (2) when a weak social norm was experienced. When a push measure targeted low cost behaviour or when it was clear that the majority of people supported this policy, the environmental policy was almost as acceptable as pull measures. The results imply that push measures should be presented in the correct way to minimise public opposition as to make the unpopular popularOriginalsprogEngelskTidsskriftEnvironmental Science & PolicyUdgivelsesdato2012Vol/bind19-20Sider100-107Antal sider8ISSN1462-9011DOIhttp://dx.doi.org/10.1016/j.envsci.2012.03.004StatusUdgivet

Monday, 12. March 2012 |

Lessons for public health campaigns from analysing commercial food marketing success factors: A case study

Lessons for public health campaigns from analysing commercial food marketing success factors: A case studyAschemann-Witzel, J., JA Perez-Cueto, F., Niedzwiedzka, B., Verbeke, W. & Bech-Larsen, T. 2012 I : B M C Public Health. 12, 1, s. 1-11. 11 s.Publikation: Forskning - peer review › TidsskriftartikelBackground: Commercial food marketing has considerably shaped consumer food choice behaviour. Meanwhile, public health campaigns for healthier eating have had limited impact to date. Social marketing suggests that successful commercial food marketing campaigns can provide useful lessons for public sector activities. The aim of the present study was to empirically identify food marketing success factors that, using the social marketing approach, could help improve public health campaigns to promote healthy eating. Methods: In this case-study analysis, 27 recent and successful commercial food and beverage marketing cases were purposively sampled from different European countries. The cases involved different consumer target groups, product categories, company sizes and marketing techniques. The analysis focused on cases of relatively healthy food types, and nutrition and health-related aspects in the communication related to the food. Visual as well as written material was gathered, complemented by semi-structured interviews with 12 food market trend experts and 19 representatives of food companies and advertising agencies. Success factors were identified by a group of experts who reached consensus through discussion structured by a card sorting method. Results: Six clusters of success factors emerged from the analysis and were labelled as “data and knowledge”, “emotions”, “endorsement”, “media”, “community” and “why and how”. Each cluster subsumes two or three success factors and is illustrated by examples. In total, 16 factors were identified. It is argued that the factors “nutritional evidence”, “trend awareness”, “vertical endorsement”, “simple naturalness” and “common values” are of particular importance in the communication of health with regard to food. Conclusions: The present study identified critical factors for the success of commercial food marketing campaigns related to the issue of nutrition and health, which are possibly transferable to the public health sector. Whether or not a particular factor contributes to future success depends on the specific context of use, the combination of factors and the environment. Consideration of the specific applicability of the success factors identified in this study during the design of marketing activities could benefit public sector food and health-related campaigns.OriginalsprogEngelskTidsskriftB M C Public HealthUdgivelsesdato2012Vol/bind12Tidsskriftsnummer1Sider1-11Antal sider11ISSN1471-2458StatusUdgivetBibliografisk notePaper kan ses på ASB Biblioteks læsesal: Research 2012 / Paper is available in print at ASB Library: Research 2012

Friday, 09. March 2012 |

Internal and External Policy and Legal Challenges in the EU in Achieving a Sustainable, Competitive and Secure Internal Energy Market and the Integration of Electricity from Renewable Energy Sources into the Energy System

Internal and External Policy and Legal Challenges in the EU in Achieving a Sustainable, Competitive and Secure Internal Energy Market and the Integration of Electricity from Renewable Energy Sources into the Energy SystemVan Hende, K. 2011 I : Nordisk Miljörättslig Tidskrift/Nordic Environmental Law Journal. 2011, 2, s. 53-86.Publikation: Forskning - peer review › TidsskriftartikelOriginalsprogEngelskTidsskriftNordisk Miljörättslig Tidskrift/Nordic Environmental Law JournalUdgivelsesdato2011Vol/bind2011Tidsskriftsnummer2Sider53-86ISSN2000-4273StatusUdgivet

Thursday, 08. March 2012 |

Board Competency Explanations for Differentiation in a Harmonisation Environment

Board Competency Explanations for Differentiation in a Harmonisation EnvironmentHolm, C. & Schøler, F. mar 2012 I : Review of European Studies. 4, 1, s. 52-72. 21 s.Publikation: Forskning - peer review › TidsskriftartikelOriginalsprogEngelskTidsskriftReview of European StudiesUdgivelsesdatomar 2012Vol/bind4Tidsskriftsnummer1Sider52-72Antal sider21ISSN1918-7173StatusUdgivet

Wednesday, 29. February 2012 |

Competition between and competition within: The strategic positioning of competing countries in key export markets

Competition between and competition within: The strategic positioning of competing countries in key export marketsCorsi , A. M., Lockshin , L. & Mueller, S. 2011 Proceedings: 6th International Academy of Wine Business Research Conference. Bordeaux : Academy of Wine Business Research 17 s.Publikation: Forskning - peer review › Konferencebidrag i proceedingsPurpose: This research aims to understand how five Producing Countries (PCs) – Australia, Chile, France, South Africa and the US –are perceived by consumers in five Consuming Countries (CCs) – UK, Ireland, US, Canada, and Sweden – in relation to the following product dimensions: taste profile and distinctiveness, wine type, labelling, packaging, consumption occasion, safety, reliability and environmental friendliness. Design/methodology/approach: An international consumer panel company provided about 500 respondents per CC, who took part in an on-line survey. A pick-any approach measured the associations of product attributes to each of the five PCs. Deviations from the expected value greater than 5% characterise differences in perception by consumers in a specific CC to the PCs. Findings and Practical implications: The study shows the efficacy of the pick-any approach to simultaneously provide information on the position occupied by a PC in the minds of consumers located in different CCs and the role played by different PCs in a specific CC. These results will be particularly useful for both public and private wine bodies when designing export strategies.OriginalsprogEngelskTitelProceedings: 6th International Academy of Wine Business Research ConferenceAntal sider17UdgivelsesstedBordeauxUdgiverAcademy of Wine Business ResearchUdgivelsesdato2011StatusUdgivetKonferenceKonference6th International Academy of Wine Business Research ConferenceLandFrankrigByBordeauxPeriode09-06-11 → 11-06-11Bibliografisk notePaper kan ses på ASB Biblioteks læsesal: Research 2011

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Revised 2012.05.07